[Step-by-Step] How to Go Live on Facebook

Part 1: Facebook Live Stream: Social Media Trend

Though the social media platforms were designed for entertainment purposes, they have been turned into full-fledged business/marketing tools with time. Facebook is the largest social network, and real-time video broadcast is its extension. It is best to interact with your followers or group members to increase your brand exposure.

It's remarkable how the Facebook live stream boosts the audience engagement rate and builds authentic relationships interactively. After streaming, its recording gets published on your profile, page, or group for later use. In short, FB streams offer an extensive range of features that marketers can benefit from!

Part 2: How to Go Live on Facebook (Settings and Preparation)

While broadcasting your Facebook live stream, it automatically goes on your news feed, group, page, or event. But the question arises of how to stream live on Facebook; let's explore!

How to Live Stream Facebook on Desktop

Here is the procedure for how to go live on Facebook using a desktop!

Step 01 In the first step, you must open Facebook, log in to your account, go to your home page, and click "Live Video."

Step 02 Secondly, you can choose from many options like going live with others or scheduling events. Let's say click "Go Live Now" to proceed further. Press "Use Camera" and adjust the settings from the "Setup" and "Stream" options.

Step 03 Click "Start Screen Share" and choose which screen you will be sharing. Add a title and some info from the left-side post menu options. Now, press the "Go Live" button to start streaming. When you want to end, click End Live Video > End. That's all!

How to Go Live on Facebook on iPhone

Let's know how to go live on Facebook with Android and iPhone!

Step 01 First of all, open your Facebook account on your iPhone and click "Live" from the main interface. Now, adjust the audience settings, camera, location, tagging, and much more.

Step 02 Secondly, you need to add a filter and a title to start a Facebook live stream. Next is to click "Start Live Video."

Step 03 While streaming, you can adjust the settings of posting a recorded video on your feed, like "Post in HD." Once you are done, click "Finish," and you are all done!

Part 3: Get the Perfect Effect of Facebook Live Stream

Following the above-recommended procedures for either phones or PCs, you can start Facebook Live Stream easily. But how to make it effective enough to fulfill your live streaming goals? Here are some tips to follow that will help you reach your target quickly. Let's start!

1. Live time

First of all, you have to plan your live time before starting a stream. Why are you going live? What's your purpose? Write your goals clearly, fix a time for the Facebook event live stream, and then design a message you want to share with your audience first. Also, decide a specific time duration beforehand. Even you can schedule it easily.

Moreover, you must think about a destination and write some bullet points accordingly to make your streaming smoother.

2. Share the Facebook live stream time with your audience

How will you deliver your message to make people aware of your live time? If it will be in the form of a post, video, or by scheduling the event? Choose a way to get you a larger audience in your live stream on Facebook. Also, interactively design the message by keeping your audience demographics in mind.

3. Testing broadcast privately

Sometimes you will face issues while streaming live. So overcoming these problems require you to test the broadcast before conducting the actual one. If you are feeling any error like in the camera, audio, or internet connection, you will be able to get it fixed for an easy-going live stream.

4. Interact with the audience

Interaction is the most crucial aspect of social media platforms, so you must never ignore it. While FB streams, you must always communicate by giving a touch of the interaction. You can include polls, questions, and answers, including a famous personality as a guest, or any other sessions where they can communicate with you easily but in a limited time.

5. Frequency

The frequency is about how many times you will conduct a Facebook event live stream per week or month. For example, you can go for it once or twice a week, and some people also choose once a month. It's all up to you. You must think about your goals, time, and audience before deciding. This way, people will be aware of your timing to ensure their presence while streaming.

Part 4: Go Live on Facebook with the Best Livestream software

Whether you want to utilize the fantastic features while streaming or record the complete live stream Facebook video, an efficient software like HitPaw Screen Recorder must be your way to go. You can easily use its educational and gaming templates if required. Along with that, it is possible to record screens, games, lectures, and even devices. Even you can perform the streaming function by using the HitPaw Virtual camera. Last but not least, it lets you add text or stickers while streaming to enhance the video effect.

Here is a step-by-step guide for how to live stream Facebook using HitPaw Screen Recorder:

Step 01 Firstly, download and launch the software on your PC. Now, click Live > Live Streaming to get on to a new interface.

Step 02 Secondly, login to your Facebook account on your PC and then go for the Facebook Live stream option. From the video capture source, choose the "HitPaw Virtual Camera." You can follow the steps from the tutorial down below.

Step 03 Now, you can manage the live streaming from the HitPaw Screen Recorder. You can either remove the background, add elements, and more. Stop the streaming when you are done. That's all!

Conclusion

One must use the Facebook live stream option to get the most out of the Facebook marketing strategy. It will help you get more attention from the viewers, thus leading to more interaction and leads. Though you may feel daunted to use Facebook Live at first, the process becomes easier following the above methods and tips. Moreover, it is good to do streaming with HitPaw Screen Recorder. The recommendation is based on its extra efficiency, recording, and other relevant features.